2004 HGTV Dream Home Giveaway from January 1-February 17
TO BUSINESS, HOME AND GARDEN, AND ENTERTAINMENT EDITORS:
Grand Prize Package Worth More than $1.2 Million, Including a Custom-Designed
Home in St. Marys, Georgia and a 2004 GMC Envoy XUV
Viewers Can Tour the House During HGTV's Dream Home 2004 Special
Premiering on January 1, 2004 at 7:00 P.M. ET/PT and Online at HGTV.com
KNOXVILLE, Tenn., Dec. 19 /PRNewswire-FirstCall/ -- Home & Garden Television (HGTV) will give one lucky viewer the keys to a new custom-designed home at Cumberland Harbour in St. Marys, Georgia in its eighth annual HGTV Dream Home Giveaway(SM). One of the most successful consumer promotions in cable TV history, the HGTV Dream Home Giveaway involves sponsorship from several national advertisers including GMC Division, General Motors Corporation, The Sherwin-Williams Company, La-Z-Boy Incorporated, BISSELL(R) Homecare, Inc., Coastal Living(R), Lumber Liquidators, Moen Incorporated, Nestli Purina PetCare, JELD-WEN, inc., 3M Company, PepsiCo Beverages & Foods, California Closets, James Hardie, Pella Corporation, and Land Resource Company.
The eighth annual HGTV Dream Home Giveaway(SM) is set to run from January 1 through February 17, 2004. The Grand Prize winner will receive a prize package with a total retail value in excess of $1.2 million including:
... A fully furnished, over 3,000 square foot, custom-built house overlooking the St. Marys River and Cumberland Island in southeast Georgia
... An all new 2004 GMC Envoy XUV
... And even a Doggy Dream Home that matches the home
Viewers can enter the HGTV Dream Home Giveaway(SM) online at HGTV.com or via mail with a postcard sent to HGTV Dream Home Giveaway, P.O. Box 52107, Knoxville, TN 37950 (entries must be postmarked by February 17, 2004 and received by February 24, 2004).
HGTV's Dream Home 2004 special, which gives viewers a tour of the house and its surrounding community, premieres on January 1, 2004 at 7:00 p.m. ET/PT. Online beginning December 22, HGTV.com offers a 360-degree interactive tour of the Dream Home, enabling viewers to move from room to room, look around the individual rooms and even zoom in on parts of interest. In addition, the virtual tour has a feature that enables viewers to get more information on specific items used in the home design and construction - if they click on a sofa, for example, a pop-up window will appear featuring specific product and manufacturer details and purchasing information. The 2004 HGTV Dream Home will also be featured in the January/February issue of Coastal Living(R) magazine.
The annual HGTV Dream Home Giveaway has become a popular institution for HGTV and its website. The 2003 HGTV Dream Home sweepstakes doubled in entries over 2002. Of the millions of entries received in 2003 by HGTV, 90% were submitted online to Home & Garden Television's popular website, HGTV.com .
"'The HGTV Dream Home Giveaway' is the perfect representation of the HGTV brand -- giving our viewers, or in this case one lucky viewer, the experience of having the home of their dreams," said Burton Jablin, president of HGTV. "Though only one person wins the home, every HGTV viewer can take away ideas and inspiration from HGTV's Dream Home 2004 special that can help them turn their own homes into the homes of their dreams."
Home & Garden Television (HGTV) is distributed in more than 83 million U.S. households, making it one of the fastest growing networks in cable television history. Additionally, with nearly 3 million unique visitors on average each month, HGTV.com is America's leading online home and garden destination. Internationally, HGTV owns 33 percent of HGTV Canada and provides much of the Canadian network's daily programming. HGTV branded programming can also be seen in Japan, Australia, The Netherlands, Germany, Austria, Switzerland, Sweden, Norway, Denmark, Belgium, Greece, Hungary, Poland, Romania, Estonia, Bulgaria, the Czech Republic, the Slovak Republic, Thailand, New Zealand, Malaysia, Brunei, Latvia, Slovenia and the Philippines. Headquartered in Knoxville, Tenn., with offices in New York, Los Angeles, Chicago, Detroit and Atlanta, HGTV is wholly owned by The E.W. Scripps Company (NYSE: SSP), which also operates the Food Network, DIY - Do It Yourself Network and Fine Living, a new network that launched in March, 2002.
SOURCE Home & Garden Television